Privacy policy

Privacy Policy

Last Updated: May 5, 2026

This Privacy Policy describes how Riven Oral Care (“Riven,” “we,” “us,” or “our”) collects, uses, stores, and discloses your information when you visit or make a purchase from www.shopriven.com (the “Site”) or otherwise interact with our products, advertisements, emails, SMS communications, and related services (collectively, the “Services”).

By using the Services, you agree to the collection and use of information in accordance with this Privacy Policy.

Information We Collect

We may collect the following categories of personal information:

Information You Provide Directly

Including when you place an order, contact us, subscribe to marketing communications, or interact with customer support:

  • Name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment confirmation details

  • Order history

  • Customer service communications

  • Product reviews, survey responses, or referral information

Automatically Collected Information

We and our third-party service providers may automatically collect information regarding your interaction with the Site through cookies, pixels, tags, SDKs, and similar technologies, including:

  • IP address

  • Browser type

  • Device identifiers

  • Operating system

  • Referral URLs

  • Pages viewed

  • Time spent on pages

  • Shopping behavior

  • Cart activity

  • Ad interactions

  • Purchase attribution data

This information may be collected across websites, devices, and sessions.

Information from Third Parties

We may receive information from third-party providers including:

  • Shopify

  • Payment processors

  • Shipping and fulfillment providers

  • Advertising partners

  • Analytics providers

  • Email and SMS marketing platforms

  • Social media platforms

These providers may process your information according to their own privacy policies.

How We Use Your Information

We may use your information to:

  • Process and fulfill orders

  • Provide customer support

  • Operate and improve the Services

  • Prevent fraud, abuse, chargebacks, and unauthorized activity

  • Personalize your shopping experience

  • Send transactional communications

  • Send promotional emails and SMS messages

  • Measure marketing performance and attribution

  • Deliver targeted advertising across websites and social media platforms

  • Comply with legal obligations

  • Enforce our Terms of Service and policies

Advertising, Analytics & Tracking Technologies

We and our third-party advertising and analytics partners may use cookies, pixels, web beacons, SDKs, and similar technologies to:

  • personalize advertisements,

  • measure campaign performance,

  • perform attribution analysis,

  • improve customer experience, and

  • deliver targeted advertisements across websites, social media platforms, and digital services.

These technologies may collect information regarding your browsing behavior, purchases, device information, and interactions with advertisements or emails.

By using the Site, you acknowledge that certain third-party providers may independently collect, process, and use information subject to their own privacy policies.

You may adjust your browser settings to refuse certain cookies; however, portions of the Site may not function properly if cookies are disabled.

SMS & Email Marketing

By providing your email address or phone number at checkout, subscribing through forms, or otherwise opting in, you consent to receive marketing and promotional communications from us, including via automated technology where permitted by law.

Consent to receive marketing messages is not a condition of purchase.

You may unsubscribe at any time by:

  • clicking the unsubscribe link in emails,

  • replying STOP to SMS messages, or

  • contacting hello@shopriven.com.

Message and data rates may apply.

How We Share Information

We may disclose personal information to:

  • Service providers and vendors performing services on our behalf

  • Payment processors and fraud prevention providers

  • Shipping and fulfillment providers

  • Advertising, marketing, and analytics partners

  • Professional advisors, legal counsel, or insurers

  • Government authorities or law enforcement when legally required

  • Parties involved in a merger, acquisition, financing, or business transfer

We do not sell sensitive personal information.

We do not knowingly sell or share personal information of individuals under 16 years of age.

User-Generated Content

Any reviews, testimonials, comments, or other content submitted publicly through the Services may become publicly accessible.

We are not responsible for how third parties use information you voluntarily make public.

Third-Party Websites

The Site may contain links to third-party websites or services. We are not responsible for the privacy, security, content, or practices of third-party platforms.

Your use of third-party websites is governed by their respective policies and terms.

Data Retention

We retain personal information for as long as reasonably necessary to:

  • provide the Services,

  • comply with legal obligations,

  • resolve disputes,

  • enforce agreements, or

  • protect our business interests.

Retention periods may vary depending on the nature of the information and applicable legal requirements.

Security

We implement commercially reasonable safeguards designed to protect personal information.

However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security or uninterrupted operation of the Services.

To the fullest extent permitted by law, we disclaim liability arising from unauthorized access, data breaches, service interruptions, or failures caused by third-party providers or platforms.

Your Rights

Depending on your jurisdiction, you may have rights including:

  • Access to personal information

  • Correction of inaccurate information

  • Deletion of personal information

  • Restriction or objection to processing

  • Data portability

  • Withdrawal of consent

  • Opt-out rights relating to targeted advertising

California residents may have additional rights under the California Consumer Privacy Act (“CCPA”) and related California privacy laws.

Nevada residents may have certain opt-out rights under applicable Nevada law.

To exercise applicable rights, contact hello@shopriven.com.

We may require identity verification before processing requests.

Children’s Privacy

The Services are not directed to children under 13, and we do not knowingly collect personal information from children.

If you believe a child has submitted personal information to us, contact us immediately so we can remove the information.

International Users

If you access the Services outside the United States, you acknowledge that your information may be transferred to, stored in, and processed in the United States and other jurisdictions where privacy protections may differ from those in your location.

Changes to This Privacy Policy

We may update this Privacy Policy at any time without prior notice.

Changes become effective immediately upon posting to the Site. Continued use of the Services after changes are posted constitutes acceptance of the revised Privacy Policy.

Contact Us

Questions regarding this Privacy Policy may be directed to:

Riven Oral Care
2630 Bissonnet Street, Apt 3338
Houston, TX 77005
United States

Email: hello@shopriven.com